Which? Online Privacy Statement
Which? Online is committed to safeguarding the privacy of our users while providing the highest possible quality of service. We will only use the information that we collect about you lawfully (in accordance with the Data Protection Act 1998) and according to the Which? Web Trader Code of Practice. If you have any requests concerning your personal information or any queries with regard to these practices please contact data@which.netInformation collected
We collect the information you supply to us through enquiry and registration forms, and every time you e-mail us. We also collect information automatically about your visit to our site. The information obtained in this way, which includes demographic data and browsing patterns, is only used in aggregate form, and as such cannot be used to identify you. This aggregate information is used to:build up marketing profiles
aid strategic development
audit usage of the site
Use of personal information
We process personal information collected via Which? Online for the purposes of: providing the best possible service
processing any orders you may have made
conducting market research surveys
running competitions
providing you with information about products and services we offer If you do not wish to receive information about our products or services, or the products or services offered jointly with or on behalf of other organisations, please tick the appropriate box on the registration form.
